So we have had 2 large crowds at the finals this season, and also bumper support for the semi finals as well. It has got me thinking again of that old topic of support. The fact we sold out our allocation for the final goes to show there are "potential" numbers that are not showing up during the season. The question comes up again of why?
Obviously within this you have your day trippers, that will only come out for the finals. People who used to be regulars who have now dropped away is also a contributing factor. Sprinkled in are the neutrals and the fans of "other" teams.
But it begs the question, what could be done to turn the part timers and day trippers into more regular supporters, could the club be doing more?
For me, there have been a few things that stand in the way of the casual supporter.
First off, the cost. When I started going to Fir Park I went with a few friends, then with my cousin and my Dad, who I then went with for around 10 years or so. My cousin is now firmly in the "Scottish football is pish" camp and would rather watch the English football on TV than go to a Scottish game. For my Dad, its the money aspect, he can't justify to himself paying 20-30 quid a game. I am sure that most people on this forum have similar experiences with people that used to go and now don't.
The second problem is mentality. I think a lot of people treat going to the football as a day out, the same as the cinema, bowling or whatever. Trying to get them to switch from day out to thinking of it as more of a hobby is something quite difficult.
The third issue I find, and it is something the club could do something about very easily, is that the football is not in the minds of the community in the large scale. Unless you are a football fan, the fact that there is a game on doesnt even cross your mind, and it would cross your mind to find out. The club could be doing with increasing their PR and getting people thinking about the football. Unless you drive past the Fir Park area on Match day you would have no idea there is a game on in the town. Advertisement space is available almost everywhere now, information of when and where the team are playing should be displayed across the town every week. Hiring a few advertisement boards with dates and kick off times of the next few matches and a bit of Motherwell colour about them wouldnt cost all that much in the grand scheme of things. Even have people handing out flyers in the town centre a few days before a home game with maybe a 10% off ticket price when you take it in to the ticket office kind of deal.
This is more of a vent but I was wanting to open up the discussion. I know its been talked to death before but with the crowds we have been taking to finals and semi finals its fresh in the mind again. Also the fact that the season is over and we have fuck all to talk about for the next several weeks.