Jump to content

fizoxy

The Great Rebuild 2017'18

Recommended Posts

I agree with regards to his desire to stay put for now. He strikes me as being quite switched on and is reminiscent of Murphy in that respect.

 

I havent seen anyone say that he will likely go to league 1 dross and I cant imagine the prospect of that will appeal.

 

None the less, English football is a competitive workplace and unless Cadds does become the best player in the SPL, regardless of who he goes to, there is an inevitability to him having to go to places like Doncaster on a cold Tuesday night in the pishing wet if he does make a move south and wants to climb the pyramid.

 

When faced with the same decisions, I think Murphy played it just right

Motherwell like most thing in Scottish Football have been very slow to exploit social media but they aint half making up ground now. Some of the video stuff is excellent. Motherwell FC have 33,000 twitter followers , if each of those followers have 50 followers thats a potential audience of 1.65 million. One day one wee boy or girl will see a video and become hooked and thats all it takes. Very good stuff from the media dept. The reason the OF have had shit loads of fans generation after generation is the MSM feed them a never ending stream of OF stuff. Social media gives the wee guys a chance , you should retweet every media / video released by the club.

Share this post


Link to post
Share on other sites

Man Utds response is quite classy on twitter aswell.

 

Our club winning the Internet and getting rest exposure alongside the richest club in the world. Outstanding work.

 

All very good, but will it help us clean the paint off the east stand stairs?

Share this post


Link to post
Share on other sites

Good signing.

Could immediately tell he was a leader etc on his debut.

The Twitter stuff can't hurt.

Raises the profile of the club if nothing else.

No such thing as bad publicly, as they say.

Share this post


Link to post
Share on other sites

 

All very good, but will it help us clean the paint off the east stand stairs?

well with everything going on in the world and at oor wee club, the east stand stairs are way down the list of priorities the now . only my take on life like :haha::haha:

Share this post


Link to post
Share on other sites

Video is genius and think it's pretty unfair to say the club has been slow with social media, we've been ahead of the curve (for a small club) for years.

 

Re Cadden we've all seen players go for half their potential values umpteen times before, but Cadden has a number of fundamentals in place to do a lot better and will eventually raise a million imo.

Share this post


Link to post
Share on other sites

For all the talk over the past few weeks that Hartley 'was a done deal', its great news to actually see that become a fact rather than gossip.

 

If we carry-on with the three at the back, Aldred and Hartley, alongside either Kipre or Dunne with Carson behind them, starts to look very solid.

 

The video clip is excellent, and has given us a huge amount of free publicity.

Share this post


Link to post
Share on other sites

For all the talk over the past few weeks that Hartley 'was a done deal', its great news to actually see that become a fact rather than gossip.

 

If we carry-on with the three at the back, Aldred and Hartley, alongside either Kipre or Dunne with Carson behind them, starts to look very solid.

 

The video clip is excellent, and has given us a huge amount of free publicity.

I am sure Bet Park are fairly chuffed also !

 

Great video. Kudos to the media team for that. 1.6m views is immense.

 

But above all else this is fantastic news that Hartley has signed on for 2.5 years.

  • Like 1

Share this post


Link to post
Share on other sites

I suspect the video will have taken a good bit of time to organise and shoot. Well done to our media team.

  • Like 2

Share this post


Link to post
Share on other sites

Were just jealous of Man Utd and all theyve achieved.

 

Didn't we beat them 1-0 the last time the two sides met? :P

 

Great news getting Hartley on a permanent deal and the video is brilliant. Well done whoever had that idea, and to the club for getting it produced so quickly!

  • Like 1

Share this post


Link to post
Share on other sites

Im pleased Pete is signed permanently. Hopefully hes on commentary tonight again.

Share this post


Link to post
Share on other sites

 

Didn't we beat them 1-0 the last time the two sides met? :P

Great news getting Hartley on a permanent deal and the video is brilliant. Well done whoever had that idea, and to the club for getting it produced so quickly!

Yepp! (My wallpaper!)https://klocksnack.se/attachments/motherwell-vs-man-u-jpg.720318/ (How do you upload a pic?)

Great piece of business signing Big Pete. Fu**ing fab video as well :king: . Even on Utds officiall site: http://www.manutd.com/en/News-And-Features/Features/2018/Jan/Motherwell-FC-publish-parody-version-of-Alexis-Sanchez-announcement-video.aspx

Edited by hmlarsson

Share this post


Link to post
Share on other sites

All it took was a childrens stool, a tiny piano and a wink from Alexis Sanchez for Motherwell to earn the Manchester United seal of approval.

 

The Scottish Premiership club announced the permanent signing of defender Peter Hartley from Blackpool with a brilliant parody of Uniteds unveiling of the Chilean following his move from Arsenal.

 

Rather than explain what happens, it is better just to watch it. To laugh. To enjoy.

 

From the clubs social media accounts it has been viewed more than two million times across the world to much fanfare, and appeared on Sky Sports News and BBC Breakfast.

 

And it shows little sign of stopping.

 

Obviously the numbers are still going up and the global exposure is continuing to grow, so we will continue to measure it. But we can already clearly say that yes, we are overwhelmed by how well it has done, said Grant Russell, the clubs communications manager.

 

For Manchester United to then engage back with us was also fantastic and validated what we had set out to achieve. It is a reply in keeping with a club which is modest and humble, but also ambitious and innovative, on and off the field. The video encapsulates just that: funny and engaging; self-deprecating but professional. The idea grew from a joke among the clubs media team on Tuesday at their usual morning meeting.

 

It then developed, earning buy-in from manager Stephen Robinson, chief operating officer Alan Burrows and, most importantly, the star of the show Pete, an ingenious twist on Alexis.

 

And it was all achieved in the space of six hours, which included locating a piano at Argos after an hour or so driving around different toy stores until striking gold.

 

We knew Peter Hartley was going to sign from early in the week and we had a rough, different idea which we also thought would do well (which well now keep for another time), Russell explained.

 

Then it was suggested why dont we do the Alexis Sanchez video? Obviously this started as a joke but as we kept talking we realised we could do an excellent parody of it.

 

We are very fortunate at Motherwell FC that despite the small team and the financial limitations, we have an incredible skill set and a similar sense of humour. He added: Thats the brilliance of our club. Everyone is a decent judge of things and then they are so encouraging.

 

Everyone recognises the value of innovative media content. We arent content to be stuck in our ways and we arent content not to challenge the accepted norms. Thats an attitude that goes right through the place.

 

Embodying that attitude at the club is Pete, who was completely unaware of the Sanchez video but was given the chance to smash a piano - and swear.

 

When we showed him and told him our ideas, he got on board immediately, said Russell. He sums up everything about this current squad of players at Motherwell. He has such high standards and is passionate about doing well for the club. Thats an attitude that goes right through the playing squad.

 

Lets not lie - when we pulled out the toy piano and had Pete sitting on the toy stool, you start to worry its all going to be a bit too ridiculous for him. But hes a great guy with a great sense of humour and he just embraced it all, and suggested other ideas as we went along which we incorporated too.

 

Youll just have to wait and see if Pete is staying on the shirt...

 

Teams such as Manchester United, rivals Manchester City and fellow members of the European elite have both hordes of staff and oodles of cash to invest in their brand and media engagement. Motherwell, with average attendance of 5,856, and fan-owned by The Well Society, around 2,500 members, are continually required to think outside the box.

 

Producing such content is more than just retweets and likes. It is important to the club and offers a range of benefits.

 

Exposure like this for a club like Motherwell FC is unprecedented, said Russell. It gets us in the minds of football fans around the world who might follow us and engage with us over the longer term.

 

That has a lot of value if we can convert even some of them even into casual fans or possibly Well Society members. For our current fans, it gives them more good feeling about the club, I would hope. It has been a good season so far and this all adds to the good atmosphere.

 

For our sponsors as well, this exposure is great for them. There is immense value in traditional sponsorships but when you combine it with a strong and creative media output, and a bit of luck getting something to go as big as this, its a massive advantage to be one of our sponsors.

 

Scottish football fans should be familiar with the creative output from Motherwell, whether it is the artwork on club programmes or the clubs noisy and original ultras, the Motherwell Bois.

 

It is a theme which is key to the clubs development. Russell concludes: We are competing for the next generation of fans. We are acutely aware of that. The explosion of football to bring the global game into hyperlocal forums, particularly your phone, presents big challenges.

 

We are competing with teams, players as brands, shortening attention spans, so many more things that we could list.

 

What we do is find ways to make Motherwell appealing to current and prospective supporters. We also need to showcase ourselves to prospective players.

 

Im also a big believer in building more a brand around the players, telling their stories and showing more of their personalities. People love that sort of thing more than anything.

  • Like 5

Share this post


Link to post
Share on other sites

What's everyone's thoughts on dropping mchugh, playing dunne Hartley aldred and Tait at the back. Pushing kipre in to centre mid with Campbell alongside him. Cadden on the right tanner on the left with main and çiftçi up front

Share this post


Link to post
Share on other sites

What's everyone's thoughts on dropping mchugh, playing dunne Hartley aldred and Tait at the back. Pushing kipre in to centre mid with Campbell alongside him. Cadden on the right tanner on the left with main and çiftçi up front

2 wins on the bounce and some folk getting carried away!

Share this post


Link to post
Share on other sites

Hartley went into some detail how important McHugh is to the team, so replacing him with a defender who is hardly a ball player isnt going to improve much.

 

Tanner is also benefiting from playing in behind the strikers, so sticking him on the left would limit him.

 

Shoe-horning players into positions is a Craig Brown thing, Id rather we picked the best players for the system we choose.

  • Like 1

Share this post


Link to post
Share on other sites

I'd rather some of the fringe players who promised a lot (Bigi, Frear, etc) step up and give the manager a selection headache.

 

Based on what I've seen I think Robinson sees our strongest team at present as:

 

--------------------Carson---------------------

-----Kipre---------Hartley--------Aldred-----

Cadden--Campbell--McHugh--Frear/Rose

--------------------Tanner---------------------

--------------Ciftci-------Main----------------

  • Like 1

Share this post


Link to post
Share on other sites
Guest
This topic is now closed to further replies.

Twitter @MotherwellFC

×