Finished 9th this past season. The goal should always be to surpass the previous year, so a goal to finish higher than 9th seems about right.
I'd also set a goal of at least one cup quarterfinal appearance.
Failure to close out games = running points down the drain.
Kilmarnock and Dundee United are the next two league fixtures. Don't usually think "must-win" matches in February, but they might be in that category after January's results and tonight.