Deteriorating product? This has been the best quality of football I've seen at Fir Park in, well, ever.
The small rise in price will go directly to the (fan-owned) club.
The record home crowds we've seen this season suggest price hasn't been the main issue that's been keeping people away, it's been the entertainment (or lack thereof) on the park.
VAR is a small stoppage in most games and, in its own way, often adds to the entertainment of the event.