What you have to remember though is that the cost of running a football club, and the wages of a footballer, have risen way above the level of inflation as well, and unfortunately one has to cover the other.
It's not right, but one club can't change that. It needs an overhaul on a level way bigger than Motherwell Football Club. There are ways we could make a small difference to ourselves and our own fanbase (in fact not just our own fanbase...more the attendees of Fir Park, which include away fans), and indeed a few that personally I think would work very very well, but then im not risking anything...im looking at it from a perpective where it's impossible for me to lose any money, so it's much easier to think it will work.