I think Norway has a bigger tv deal than scotland due to that they have more games on the tv each weekend. Up to 4 games on tv at the weekend is half of the games being played on the fixture list that weekend. Compare this to the spl and its maximum of 2 a weekend played in an early afternoon kick off. Even the English PL can sometimes have 5 games on a weekend consisting of 2 on a Saturday, 2 on Sunday and a Monday night game. The only way we may get a bigger tv deal is if more games are shown which will cause kick off times to be all over the place which supporters don't want.
Edit - just saw its 8 games per week sometimes but my point still stands.