Let's be honest given the amount advertising the average person sees daily promoting the big bookmakers on TV, Radio, buses, street advertising, online etc, somebody walking about with a footie top ( which outwith going to or from a game or going to play football, is wrong on all levels ) advertising the same is going to make feck all difference.
So let's not get all sanctimonious about taking cash from Paddy power, especially as it won't even be on the shirts, business is business and by all accounts if true it seems to be a very good bit of business by the club.